Frequently Asked Questions

… or things you just might want to know about us and how we can work together.

  • At North 53 we help organisations think clearly before they act.

    That means clarifying your story, understanding your audiences, aligning your messaging and deciding what communications activity is genuinely needed.

    Sometimes that includes PR or campaigns. Sometimes it means pausing first - you hanging on to that budget a bit longer.

    Strategy comes before activity.

  • We slow things down before we speed them up.

    We help you get clear on what you do, who it’s for and why it matters - before PR, campaigns or content begin.

    We work with organisations that care about trust, credibility, values and long-term impact, not quick wins or noise.

    We act as a partner, not a supplier. That means honest conversations, practical advice and telling you when not to spend money yet.

    Grounded in the North, we bring plain-spoken thinking - no jargon, no ego, no over-promising.

    In short, we help organisations explain themselves clearly, so the right people understand them, trust them and choose them.

  • PR is one tool. Strategy is the foundation.

    We focus on clarity, audience behaviour and sequencing before recommending channels. If PR supports the wider strategy, we’ll use it. If it doesn’t, we won’t suggest it.

    We are not driven by volume or noise. We are driven by alignment.

  • Health, education, central government, charities, heritage and culture, commercial partnerships and visitor attractions.

    The common thread is complexity - complex information, a need to create simple stories an messages so they are clear enough to your audiences so they will confidently act with your organisation because you communication. is clear and credible.

  • No.

    We work with growing SMEs, charities, public bodies and purpose-driven organisations.

    What connects them is not sector, it’s ambition and the need for clear, disciplined communications.

  • Collaborative, honest, and straightforward. We're here to guide the process, bring ideas to the table, and keep things moving.

  • Carefully.

    We believe communications should follow clarity. Launching activity before the story is clear wastes money.

    Our role is to help you invest in the right things, in the right order, so every pound works harder for you.

  • It depends on what you needed.

    Clarity work may be short and focused, a day or two. Strategy development takes longer. Some organisations choose ongoing advisory support.

    We scale the work proportionately, and as long as you need us.

  • Yes - when it makes sense.

    We provide communications and PR support where it supports a clear strategy. Media activity is never recommended simply for visibility; it must support your wider goals and be the best way to ensure your messages and story is heard by your target audiences.

  • No - and that’s intentional.

    North 53 is a senior-led consultancy model. You work directly with experienced strategic input. When specialist support is needed, trusted associates are brought in.

    We will be growing our team in 2026 as our own story develops and up to then and beyond you will have PR and ‘comms’ expertise without unnecessary overhead.

  • Let’s begin with a conversation.

    The easiest way to move forward is to get in touch and tell us where you are - what you’re trying to do, what feels stuck, and why now feels like the right time to look at communications properly.

    From there, we’ll suggest the right next step. That might be:

    • a short exploratory call

    • a focused clarity session

    • or simply some honest advice on what not to do yet

    There’s no pressure to jump straight into PR, campaigns or long-term work. If it’s not the right time, we’ll say so.

    The aim is simple: to help you move forward with confidence and purpose - whether that means working together now or setting you up to do so later.

    You can get started by using the contact form or emailing hello@north53comms.com.

    We’ll take it from there.

  • North 53 takes its name from latitude 53° North - here in Yorkshire.

    We arrived in the early 2000s and, more than two decades later, we’re still here. It marks where we’re rooted and the perspective we bring.

    It reflects a Northern grit and steadiness - the belief that clarity, credibility and strong communications are earned, never assumed.

  • North 53 is based in Yorkshire and works across the UK.

    Our Team are based in Yorkshire, even our Associate Team of creatives.

    We have worked across the UK and overseas prior to North 53 and we understand both regional context and national complexity.

  • There are lots of ways ….

    1. Complete and send the Enquiry Form to us from this website - there are many places you’ll find one.

    2.. Email us directly at hello@north53comms.com

    3. Give our Principal, Tarique a call at +44 (0)7723 319261, or send him a WhatsApp